Bankruptcy Good for Auto Industry per TrueCar’s Scott Painter – Automotive Marketing

Bankruptcy Good for Auto Industry – TrueCar’s Scott Painter 

Many thanks to Rob Fontano for the YouTube link to Scott Painter’s interview by Bimbo, er, Bambi Francisco (me bad).  I am sorry, Bambi, but when you try to add color commentary about the auto industry, as if you know something about it, you sound like an idiot.  Now, I am certain Bambi has never sold cars for a living, but HAS SHE EVER ACTUALLY PURCHASED A VEHICLE?

Because, her inane commentary indicate complete auto industry ignorance at a level that makes her unqualified to interview somebody like Scott Painter.

via  Automotive Digital Marketing Professional Community.

Digital Advertising: Math Plus Magic is the Future – Automotive Marketing

Digital Advertising: Math Plus Magic is the Future

Math and magic are essentially polar opposites, but share two similarities. The first is that they are both a much more hands-on approach to digital media. With magic, that means creating new experiences. With math it means managing programs on a daily basis, constantly evolving and improving. The second similarity is that math and magic are both underdeveloped skillsets in the industry. They were nice to haves in the past; it was enough to have a handful of people who had these talents. But from here on out, they’re the two skills that matter most.  Click the link provided to read the article…

via Automotive Digital Marketing Professional Community.

Facebook Marketing Tips For Automotive Professionals

Facebook Marketing Tips For Automotive Industry Companies

FACEBOOK FAN ACQUISITION; This video is refreshingly loaded with the truth and devoid of the BS that is too often heard about acquiring Facebook Fans for car dealers… It’s all about using Facebook Advertising the right way; Engagement Ads! Use the link provided to view this video…